he Asia-Pacific Broadcasting Union (ABU), formed in 1964, is a non-profit, professional association of broadcasting organisations. It currently has over 280 members in 57 countries and regions, reaching a potential audience of about 3 billion people. The ABU's role is to help the development of broadcasting in the Asia-Pacific region and to promote the collective interests of its members. The ABU covers an area stretching from Turkey in the west to Samoa in the east, and from Russia in the north to New Zealand in the south.