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Content Congress

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Spark Dialogue: Traditional vs New: Podcasts & the Radio Industry?

17 May 2023
Content Congress Stage
The distinction between a podcast and radio is blurred. Both are audio content with similar styles and more or less the same genre
  • Podcast Vs Radio – Schedule or on-demand content
  • What are the strategies to retain audience?
  • Monetization strategies and advertising effectiveness – broadcast vs podcast advertising
  • Let’s jot down the monetary gains: Given the financial goals, is it a huge risk to the creators and marketers of podcasts if it doesn’t deliver out as expected in comparison to radio?
  • The lowdown on the future of audio media
Chairperson
Mansi Oberoi, Radio Host - Drive Time Presenter - Funasianetwork Big 106.2
Speakers
Sandeep Sud, Head Of Operations - KadaK FM
Stefano Fallaha, Founder & CEO - Podeo
Sunny Ahuja, Business Head - FunAsia

This session is powered by Fun Asia Network

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