CONTENT CONGRESS AGENDA

CONTENT CONGRESS AGENDA

The Content Congress at CABSAT is the leading platform for the broadcast, production, content delivery, digital media and satellite sectors across the Middle East, Africa and South Asia playing a critical role in delivering industry-shaping dialogues, uniting over 250 creative visionaries, technological disruptors and industry influencers for 2 days of active debate and discussions.

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11:00
  1. 30 mins
    • Content Congress
11:30
  1. 10 mins
    • Content Congress
11:40
  1. 10 mins
    • Content Congress
11:50
  1. 15 mins
    • Content Congress
12:05
  1. 55 mins
    • Content Congress
    • After the death of radio and print, is TV the next victim of the digital revolution?
    • How can you prepare your business for future disruptions to TV entertainment?
    • Evolution of TV entertainment and its future
    • Putting in place a strategy to meet future demands and changes in the market
    • Ensuring your competitive 10 years from now
13:00
  1. 30 mins
    • Content Congress
    • Looking at consumer interests and behaviors to identify the right product for your viewers
    • How do you evaluate a program or show success rate before you broadcast it?
    • Developing creative content that adds value to the consumer
    • How do you create content that stands out in a crowded market and attracts consumers?
    • Diversifying your content to attract maximum viewers from across cultures, ages, and interests
13:20
  1. 20 mins
    • Content Congress
    • Identifying the right partners to help grow your business
    • Effective collaboration between production companies and TV companies
    • Overview of the best procedures to obtain licensing and property rights
13:40
  1. 20 mins
    • Content Congress
14:00
  1. 30 mins
    • Content Congress
    • How can you identify content “pirates” and protect your business?
    • How can you enforce your property rights?
    • What are the best practices in piracy prevention?
    • A look at the international and local regulations and how to utilize them
14:30
  1. 30 mins
    • Content Congress
    • Looking at other region’s content and how it is exported globally (Turkish, Indian, Korean…etc drama and films)
    • What’s stopping the Arabic producers from exporting their content?
    • How can we create Arabic content that competes globally?
    • Popular TV formats in the region (reality shows, talent shows…etc
15:00
  1. 45 mins
    • Content Congress
15:45
  1. 30 mins
    • Content Congress
    • Looking at the UAE broadcasting market
    • Opportunities and challenges in the UAE market
    • Vision 2020 - Future projects, investment and TV innovation
16:15
  1. 30 mins
    • Content Congress
    • Re-inventing Saudi TV
    • New entrants’ role and impact on the local market
    • Vision 2030 for the broadcasting and entertainment industry
16:45
  1. 15 mins
    • Content Congress
17:00
  1. 15 mins
    • Content Congress
11:00
  1. 30 mins
    • Content Congress
11:30
  1. 5 mins
    • Content Congress
11:35
  1. 30 mins
    • Content Congress
    • Will building a partnership with social media influencers save traditional TV?
    • What can broadcaster and network owners learn from SM?
    • Looking at when and how to integrate social live streaming into your broadcasting
12:05
  1. 20 mins
    • Content Congress
    • How has the consumer changed? Can we identify what they are looking for?
    • How do you ensure maximum tune in from a constantly connected generation?
    • Attracting attention - what works best: interactivity, technology or out-of-the-box content?
    • Exploring preferred platforms for different viewer age categories
12:25
  1. 45 mins
    • Content Congress
    • What are CMOs looking for in a TV program?
    • How can TV improve its attractiveness to marketers?
    • What are the challenges currently faced? How are they being overcome?
    • What are the top 3 preferred marketing platforms/channels?
    • Challenges of developing advertising material for multi-platforms
13:10
  1. 20 mins
    • Content Congress
13:30
  1. 20 mins
    • Content Congress
    • Creating alternative revenue generation
    • Diversifying your revenue resources
    • How do you attract advertisers?
    • Maximizing your content monetization
13:50
  1. 20 mins
    • Content Congress
    • What are the Middle Eastern buyers looking for?
    • Do you have the right product for the market?
    • Can you customize international content to fit in the Middle East culture? Does content keep its quality after customization?
14:30
  1. 60 mins
    • Content Congress
16:00
  1. 45 mins
    • Content Congress
    • Exploring disruptive technologies and their impact on traditional TV programing (AI, Blockchain, Voice navigation …etc)
    • How can next-gen take your viewer experience to the next level?
    • Which technologies should you adopt? How can you assess your ROI?
    • Content distribution in a digital era
      • Diversifying access to your content and increasing your flexibility in a cost-effective manner
      • Utilizing new platforms and technologies to reach audiences - video content, VOD, OTT, Mobile TV
16:45
  1. 15 mins
    • Content Congress

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huawei

Digital Registration Partner

Content Congress Platinum Sponsor

Content Congress Gold Sponsor

GVF Satellite Hub Summit Platinum Sponsor

Strategic Partners

Supporting Associations

Official Media Partners

E-SPORTS Founding PARTNERS

PHOTOGRAPHY WORKSHOP PARTNER

Official Publication

Official Publisher

Official Airline Partner

Official Cabsat TV Partner

Content Studio Hub Partner

Official Courier Handler

Official Travel Partner

Organiser