Esports going TV – is there a formula yet?
27 Oct 2020
Without a doubt Esports have become to most overwhelming media phenomenon in recent years. With millions watching on digital platforms and tens of thousands going to see professional gamers on site, where does this leave TV? Early adopters around the world are trying to find the right formats for their Esports channels to address millennial gamers and more senior enthusiasts alike. Which approach has a chance for success and what is the role of the rights holders in this new dynamic genre right in the middle between sports and entertainment?