In-cooperation with
Esports Middle East
The Middle East’s Esports industry continues to grow with massive tournaments being held commanding the ears and eyes of government, non-endemic brands and audiences wanting a piece of the Esports, Digital and Mobile Gaming pie.
The pop-culturization of Esports has powered millions of dollars in investments with the Middle East and Africa (MEA), gaming revenues reaching US$4.8 billion in 2019 (an increase of 10.8 per cent year-on-year), estimated to reach $6 billion by 2021.
Globally, acceptance from the public for Esports has grown massively, since TV channels (prominently Sport1, Sky and ProSieben) have begun to broadcast eSports finals during primetime.
Launched at CABSAT 2019, the Esports Congress will once again provide Broadcasters, Advertising & Marketing Agencies, Premium Brands & Game Developers a tremendous opportunity to understand, learn and adapt these bite-sized formats
Join the leaders in Esports, Mobile and Digital Gaming, VR/AR tech development - it’s all happening at CABSAT 2020.
Key themes for the 2020 programme
- Government’s recognition of Esports
- Growing Esports viewership with non-endemic brands
- Sponsorship and advertising linking tradition formats and Esports needs
- Continuous attraction to Esports through new means of broadcasting
- Publishers perception of the region’s Esports industry
- Pro Esports players and influencers their perceptions and responsibilities
- Monetisation in Esports and video games finding new revenue models
Esport Congress Programme
11:00
-
30 mins
- Esports Congress
- From local game arcades to global mainstream
- Situating esports within TV, sports broadcast, interactive media and digital games
- Where does the money come from?
- Business models in esports content production
11:30
-
60 mins
- Esports Congress
- Installing the right regulatory environment in the region
- Providing infrastructure support to attract sponsors and commercial partners
- collaboration between the state and private entertainment franchises
13:00
-
30 mins
- Esports Congress
- Effective league operations and management
- Best practices in player and talent management
- How is team management different from managing a single player?
13:30
-
30 mins
- Esports Congress
14:00
-
30 mins
- Esports Congress
- How are branding engaging with Esports and Gaming
- Finding more substantive long-term e-sports revenue streams to be on par with its popularity
- Measuring ROI in Esports investment in (teams, tournaments and brands)
15:00
-
30 mins
- Esports Congress
- What has been the experience so far in investing in local markets?
- Are games made to be esports ready or is this something the community dictates?
- Establishing and retaining a thriving esports fan bases
15:30
-
30 mins
- Esports Congress
- Digital, wearable and simulator technologies for teams and gamers
- The current state of AR/VR and their value add to IP
- Managing growing audiences and changing habits with interaction with tournaments, matches or brands
16:30
-
30 mins
- Esports Congress
- Leveling up with 5G for Esports and gaming
- Amplifying portability without diminishing quality or experience
- Spotlight on technology enablers including: real-time networking, cloud computing and state-of-the-art data security
11:00
-
30 mins
- Esports Congress
- From local game arcades to global mainstream
- Situating esports within TV, sports broadcast, interactive media and digital games
- Where does the money come from?
- Business models in esports content production
11:30
-
60 mins
- Esports Congress
- Installing the right regulatory environment in the region
- Providing infrastructure support to attract sponsors and commercial partners
- collaboration between the state and private entertainment franchises
13:00
-
30 mins
- Esports Congress
- Effective league operations and management
- Best practices in player and talent management
- How is team management different from managing a single player?
13:30
-
30 mins
- Esports Congress
14:00
-
30 mins
- Esports Congress
- How are branding engaging with Esports and Gaming
- Finding more substantive long-term e-sports revenue streams to be on par with its popularity
- Measuring ROI in Esports investment in (teams, tournaments and brands)
15:00
-
30 mins
- Esports Congress
- What has been the experience so far in investing in local markets?
- Are games made to be esports ready or is this something the community dictates?
- Establishing and retaining a thriving esports fan bases
15:30
-
30 mins
- Esports Congress
- Digital, wearable and simulator technologies for teams and gamers
- The current state of AR/VR and their value add to IP
- Managing growing audiences and changing habits with interaction with tournaments, matches or brands
16:30
-
30 mins
- Esports Congress
- Leveling up with 5G for Esports and gaming
- Amplifying portability without diminishing quality or experience
- Spotlight on technology enablers including: real-time networking, cloud computing and state-of-the-art data security
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