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Bernhard Hafenscher

Bernhard Hafenscher

Austrian Partner, Executive Consultant, OnMedia AG

Bernhard Hafenscher (50) started his career in the IT industry working for Deutsche Telekom systems house T-Systems and US software giant Oracle in marketing, product management, business development and sales roles across Europe and the Middle East with a focus on digital video enabling software and infrastructure. Project highlights included Sky UK (BskyB at the time), UPC and Etisalat.

In 2000 Bernhard formed hmc media development positioned as a consultancy bridge between technology, content and commerce and became part of a specialist network across Europe. Projects were delivered to the likes of Sun Microsystems (now Oracle Corp), Panasonic, Alcatel, Cisco, HP, Siemens, ORF (Austrian Broadcasting Corporation), Telekom Austria and Vodafone Deutschland.

In 2008 Bernhard took over an assignment at Red Bull who were about to build a media business. Very soon the consulting work led to an employment and he became Head of Business Development at newly formed Red Bull Media House. In 2014 he was promoted to Global Head of Sales with a responsibility for affiliate and program sales in Red Bull’s TV business as well as for brand partnerships and outbound advertising in Red Bull owned media and events.
In 2017 he became an entrepreneur again with an investment in the cloud-based broadcast platform Streemfire.com, where he also took the CEO role. Selling his shares one year later led to a renaissance of consulting projects, in association with Swiss based OnMedia AG, serving clients in the broadcast, infrastructure and content production business alike. A most recent assignment is currently run for Munich based sports channel SPORT1 (Constantin Medien AG), for who Bernhard is coordinating the international rollout of eSports1, a 24/7 channel dedicated to premium e-sports events from around the world.


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Claim to fame

Serial entrepreneur, co-ordinating international rollout of a 24/7 e-sports channel


  • CABSAT is such an important place to meet people in the region and see the latest technology from around the world.
    Paul Atkinson
    Product Specialist, Canon
  • The event brings together the entire satellite, entertainment and media community in Dubai annually & we will continue to be a part of the show in future.
    Richard Carden
    Senior VP of Sales & Marketing, SpeedCast
  • Each person in at Content Marketplace and in the global community has a passion around this ‘thing’… and this thing is a piece of great CONTENT
    Ashish Sheth
    Ex-Manger Enterprise Solutions, Netflix
  • Being at CABSAT is a great opportunity to meet new and existing customers and best way to showcase our latest features and products to the Middle East and Africa markets.
  • An extremely enlightening and informative experience where all the best practices and technologies of the industry are combined into one venue.
    Nile Radio Productions
  • This is my first time exhibiting at CABSAT and it has been the best show I have ever been to. We’ve attended many shows in Europe and US and this by far is the best of them. I encourage everyone to definitely come and attend the Event.
    Senad Galijasevic
    CEO, Senna Ltd.
  • A really cool event! As a director, I have to keep myself updated on new tech & innovations in our industry and that’s why decide to visit CABSAT every year. Very impressive event and I’m definitely coming back in 2020.
    Yaser Hussein
    MD, Media House
  • I’ve always had a positive experience at CABSAT! bought some fantastic audio/video equipments in 2019 and I’m looking forward to the next edition as I’m starting my own channel and would be especially looking to buy some new digital media, audio, video & transmission products.
    Shahnawaz Ameet
    Production Manager, Awaz Television Network
  • I attend CABSAT mainly to network, no other event in the region comes close to it in terms of the scale of networking and media innovation showcase.
    Muhammad Bilal Zafar
    Publisher, Jang Group
  • Quite a busy and buzzing event! Checked out some great film-making equipment and hope to see more of them next year. Can’t wait to be back in CABSAT 2020.
    Nouman Javaid
    CEO, Nouman Javaid Films
  • We were happy to see so many different visitors from around the world at the show. We generated a lot of leads and if we close one partnership it justifies our participation
    Jean-Michel Seigneur
    MD, Vectracom

Don't miss out

26 – 28 October 2020  |  Dubai World Trade Centre

Register to Visit Enquire to Exhibit

Content Congress Platinum Sponsor

  • gracenote-logo-989898-nielsen-2017


Registrations Sponsor

  • Arabsat


Supporting Partners

  • Dubai Studio City
  • Twofour54

Contentscape Strategic Partner

  • mena.tv

Esports Congress In-cooperation with

  • ESME

Imagescape In partnership with

  • AMT

CABSAT Live Partner

  • SmartDigitalLogo-white


Official Media Partners

  • BroadcastPro
  • SatellitePro

Supporting Associations

  • GVF
  • IABM
  • WTA
  • ASBU

Official Publication

  • Digital Studio

Official Airline Partner

  • Emirates

Official Publisher

  • ITP Customer Publishing


Official Courier Handler

  • DHL


Official Travel Partner

  • Alpha Destination Management


Organised By

  • DWTC